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PKFashions Bra Cups

Product Comparison Summary

Fashion Stick Cups Bikini Buddies Cups Only
All products adhere to clothing, not to skin.
Reusable adhesive
100+ Applications.
Comes with permanent adhesive. No adhesive included.
Otherwise similar to Bikini Buddies.
Push-up Triangle Plus
Differ in shape only.
Rounder. More triangular.
Push-up Triangle Plus
Differ in shape only.
Rounder. More triangular.
Push-up Triangle Plus Triangle
Differ in shape only. Thinner
Rounder. More triangular. More triangular.

Fashion Stick Cups
Fashion Stick Triangle

Perfect for: backless/strapless wear / bras / summer tops / exercise wear / formal wear

 

PKFashions Stick Cups

Perfect for: swimsuits / formal dresses / summer tops / bras

Itsy bitsy bikinis, back-baring halters, and spaghetti strap tanks often pose wardrobe dilemmas—how do you get the support of a bra without the unsightly straps? PKFashions Push-Up Cups adhere to fabric rather than skin for the ultimate in comfort and support.

Forget going braless or constantly adjusting a traditional strapless bra—PKFashions’ innovative bra cups provide the coverage you need and the flattering silhouette you crave. It’s no surprise celebrities including Carmen Electra and Courteney Cox-Arquette are fans! PKFashions’ Fashion Stick Cups also made their big screen debut in the romantic comedy 27 Dresses starring Katherine Heigl—the cups were perfect for all of the strapless bridesmaid gowns.

Features of Fashion Stick Triangle Cups:

  • Sticks to clothing – NOT to skin.
  • Self-supportive, self-adhesive & skin friendly.
  • Add at least a full cup size to your bust line.
  • Push-up feature provides instant cleavage.
  • Can be worn 100+ times.
  • Smooth and seamless under clothing.
  • Adhesive regenerates after each washing.
  • Can be trimmed for a perfect fit.
  • 10 times lighter than silicone bras/inserts.
  • Leaves no residue in your clothing.
  • Easy wash and wear.
  • So comfortable, you will forget you have them on!
  • Kit contains 2 cups
  • Available in 3 sizes: A, B, C

 

Bikini Buddies
Note: Triangle Cups differ in shape only.

PKFashions President, Paige K. Fortner, designed the Triangle Push-Up Cups after receiving numerous requests from customers for a push-up cup that would fit perfectly inside their triangle bikinis and halter tops.

 

Press Coverage

Press coverage

Product

PKFashions

Different models?

Fashion Stick Cups and Bikini Buddies

Leading Competitors:

NuBra

Competitive advantage:
  • Adheres to clothing, not to skin.
  • Sticks to the clothing – NOT the skin.
  • Cups are 100% soft, light, foam. The cups have a soft, absorbent lining that allows the skin to “breath”.
  • Add at least a full cup size to the bust line.
  • Push-up feature provides instant cleavage.
  • Can be trimmed for a perfect fit.
  • 10 times lighter than silicone bras/inserts.
  • So comfortable, you will forget you have them on.

Private Label okay?

Yes

Ingredients:

Cups and lining--100% Polyurethane

Sticky coating--100% Silicone

Glue--Silicone based

Status

 

Exported to what other countries?

Canada

What international patents/trademarks are in effect in Japan?

Patent Pending

How long has product been sold in USA?

Since 2002

Made in USA?

No

Pricing/Sales

 

Suggested Retail Price:

...

Minimum Order Size:
(initial smaller sample orders okay)
1,000 units
Minimum Annual Sales: ...

Logistics

 

Ex Works where:
Zip Code:

Ex Works Mill Creek, WA,
or Guangdong Province, China

Quantity in master carton/pallet:

  • Sensational Straps (bra straps)    13.3kg/carton    900 pcs/carton
  • Sugar Plum Petals (nipple covers) 27kg/carton     352 pcs/carton
  • Bikini Buddies   5.8kg/carton    60pcs/carton
  • Fashion Stick Cups  5.4kg/carton  60pcs/carton

All cartons are 65x38x41 cm

Order lead time:

4 weeks

Order lead time for private label/custom packaging:

...

Order lead time for custom formulation:

n/a

Marketing

 

How is product distributed in USA? And what channels of distribution account for the highest volume?

Neiman Marcus, Nordstrom, Macy's, Saks Fifth Avenue, JCPenny, Bloomingdales, Marshall Field's, Lord & Taylor, Dillard's, Sears, Belk, and more.

What kind of marketing works best; what kind doesn’t work?

...

Media coverage:

See http://www.pkfashions.com/site/media.php

and image above.

POP display available?

No

Infomercial or other video footage available? If so, what?

No

Media Efficiency Ratio of infomercial
(Sales/Media Expenditure)

..
TV sales return rate: ..

 



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