Lubber Totes
From this
to this...
Click bag to see full size.
From the inventor, "The Lubber Clog Tote began when my wife and I went on a family vacation to Florida. We noticed the Rubber Clogs everywhere. They had a definite allure to them. After looking at several brands, we decided to dive in and purchase the whole family a pair. We loved them.
As time went by, my wife made a comment about the rubber clog shoes, 'It sure would be great if I had a tote to match these shoes.' I started looking and couldn't find one. When we got back home to Tennessee, I started designing the tote. After several designs and patents, we came up with a perfect match to the rubber clog."
As seen on "The Big Idea" See web site http://www.cnbc.com/id/26649286/
A "Viewer's Favorite!"
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Product
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Lubber Clog Totes |
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Different models?
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- Two sizes
- Many colors
- Many charms
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Leading Competitors:
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None
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| Competitive advantage: |
Very cute and unique. |
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Private Label okay?
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Can customize handle, rivet, or Lubb accessory. |
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Ingredients:
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EVA
http://en.wikipedia.org/wiki/Ethylene-vinyl_acetate
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Status
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Exported to what other countries?
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England, Spain, Australia pending. |
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What international patents/trademarks are in effect in Japan?
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... |
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How long has product been sold in USA?
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2007 |
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Made in USA?
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No |
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Pricing/Sales
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Suggested Retail Price:
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Minimum Order Size:
(initial smaller sample orders okay) |
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| Minimum Annual Sales: |
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Logistics
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Ex Works where:
Zip Code:
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Franklin, TN or Fuzhou, China |
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Quantity in master carton/pallet:
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Lubber
12/case, 24/case if small nested inside big Lubber
Case size: 29" x 23" x 15" (73.7 x 58.5 x 38.1cm)
16 cases/pallet
Approx 8,000 units per container
Lubbs
4/bag and 65 bags/case (total 240/case)
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Order lead time:
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US: 3-4 days depending on inentory
China: 500/color MOQ, 3-4 weeks
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Order lead time for private label/custom packaging:
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... |
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Order lead time for custom formulation:
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Lubbs
Custom Design Lubb: MOQ 300 plus $50 setup fee. Otherwise, no additional charge.
Custom Color Lubb: MOQ 300 plus $50 setup fee. Otherwise, no additional charge.
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Marketing
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How is product distributed in USA? And what channels of distribution account for the highest volume?
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What kind of marketing works best; what kind doesn’t work?
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...
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Media coverage:
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On TV with "The Big Idea" with Donny Deutsch.
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POP display available?
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Infomercial or other video footage available? If so, what?
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Media Efficiency Ratio of infomercial
(Sales/Media Expenditure)
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| TV sales return rate: |
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AUTHORIZENET IS IN TESTING MODE
